Feature checklists rarely decide anything. What decides it is the pricing metric, who has to write the tests, and which limitation you can live with.
Entry price
Quote on request
Quote onlyFrom $80 per month (indicative, hosted Pro)
Free tierWhat drives the bill
The metric that actually scales your invoice.
Quote-based, priced by traffic and modules.
Self-hosted open source is genuinely free; enterprise adds SSO, audit and change requests.
Free tier
Free trial on request.
Open-source edition is free and self-hosted with no user limits.
Open source
Apache-2.0 (core)
Self-hostable
No-code authoring
Languages
Platforms
Fits teams
Adoption
Established
Kameleoon · since 2012
Widely used
Unleash / Bricks Software · since 2014
Strengths
Limitations
Best for
European enterprises needing both marketer and developer experimentation under GDPR.
Privacy-sensitive or cost-sensitive teams that want flags without sending user data to a vendor.
Pricing last reviewed August 2026 and is indicative only — confirm on each vendor’s own page.