Mixpanel vs LogRocket

From $24 per month (indicative, Growth by event volume)

From $69 per month (indicative, Team plan)

Event-volume pricing with an unusually generous free tier for early products.

Priced by monthly sessions. Cheaper than FullStory for equivalent volume.

Free plan with a large monthly event allowance.

Free plan with a monthly session allowance.

Category standard

Mixpanel · since 2009

Widely used

LogRocket · since 2016

• Genuinely self-serve — product managers build their own reports without help.
• Large free tier that carries an early-stage product a long way.
• Fast query performance on large event volumes.

• The technical context makes a support ticket directly actionable by a developer.
• Error tracking and replay in one tool can replace a separate error monitor.
• State-management integration is unmatched for React and Redux applications.

• Requires disciplined event instrumentation and naming.
• Weaker on user-level qualitative investigation than replay tools.
• Costs scale with event volume, which grows faster than user count.

• Session pricing escalates on high-traffic consumer sites.
• Recording network payloads requires careful configuration to avoid capturing secrets.
• Less suited to marketing and conversion analysis than Hotjar.

Product teams that want fast, self-serve behavioural reporting.

Engineering teams that want to debug production issues from a recording.